Google CEO Sundar Pichai recently revealed that Google Search will undergo major transformations powered by artificial intelligence (AI). Speaking at the New York Times DealBook Summit, he emphasized that AI is bringing about profound shifts in technology. Pichai explained that these changes represent the beginning of a broader evolution in how people interact with search tools.
AI Models to Enhance Search Capabilities
Pichai stated that AI models will soon handle reasoning and complex actions more effectively. These improvements will significantly enhance Google Search. “We are in the earliest stages of a profound shift,” he said, emphasizing the transformative potential of AI.
He believes users will notice major changes in the coming months. “I think you’ll be surprised even early in ’25 by the kind of newer things Search can do compared to where it is today,” Pichai said.
Google’s advancements in AI come as it holds nearly 90% of the global search engine market, according to StatCounter. With such dominance, these innovations will impact billions of users worldwide.
Recent AI Updates to Google Search
In 2023, Google introduced several AI-driven updates to its search platform. One major feature was the addition of AI-generated summaries in search results. However, early versions of these summaries received criticism for errors, including bizarre recommendations like eating rocks or using glue for recipes.
Google responded to feedback by refining its AI algorithms. It shifted focus toward reliable sources, such as Healthline and RunnersWorld, instead of community platforms like Reddit. A June study by SEO platform SE Ranking confirmed this shift toward authoritative expertise.
Beyond search, Google recently introduced a cutting-edge AI model that surpassed leading weather prediction systems. This model accurately forecasted extreme weather events, even though it was not specifically trained to do so.
Preparing for the Next Generation of AI
Pichai also hinted at exciting future developments in AI technology. “I just think there’s so much innovation ahead,” he said, expressing optimism about what lies ahead.
As AI evolves, Google plans to release next-generation models that will further improve search functionality. These tools aim to provide more precise answers to complex questions while enhancing user experience.
Google’s dedication to innovation ensures its position as a leader in AI-driven technology. The upcoming changes promise to make search smarter, more reliable, and capable of addressing complex challenges. Expect transformative updates that redefine the future of digital search.