Barron Trump, the youngest son of Donald Trump, has recently begun his studies at NYU, but he’s already playing a significant role in his father’s outreach to younger voters during the 2024 election cycle. Despite his reserved nature and infrequent appearances on the campaign trail, Barron has been instrumental in helping the former president choose podcast appearances that resonate with Gen Z and millennial audiences.
Donald Trump, 78, has publicly acknowledged Barron’s influence, particularly in selecting podcast platforms for his appearances. Notable recent interviews include sessions with streamer Adin Ross and comedians Theo Von and Andrew Schulz. For instance, Trump’s conversation with Von, which touched on various topics including drug use, amassed an impressive 14 million views. Similarly, his Oct. 9 appearance on “Flagrant” with Schulz reached 6.2 million views, while his interview with Patrick Bet-David attracted 2.8 million views on YouTube.
In one of his interviews, Trump mentioned that Barron pointed out Von’s popularity, saying, “Dad, he’s big. He’s a big one.” Trump has also made waves on Logan Paul’s “Impaulsive” podcast, which garnered 6.68 million views, and he recently taped an episode of “The Joe Rogan Experience,” Spotify’s top podcast.
In contrast, Democratic nominee Kamala Harris has not seen similar success in the podcasting realm. Her recent interview with “The Shade Room” garnered just over 144,000 views, while a brief clip from her Oct. 6 appearance on “Call Her Daddy” received only 675,000 views.
Jason Miller, a senior adviser to the Trump campaign, praised Barron’s recommendations, stating, “Every single suggestion he’s made has been ratings gold and broke the internet.” He emphasized the importance of reaching voters through non-traditional media channels like podcasts and YouTube.
Donald Trump has noted that Barron takes an interest in politics, humorously describing him as “a little on the tall side” and a “good-looking guy.” He shared that Barron often offers political advice, saying, “He’ll tell me sometimes, ‘Dad, this is what you have to do.’”
The campaign has focused on leveraging social media and viral moments to enhance media coverage. Trump spokesperson Karoline Leavitt previously remarked, “President Trump is very likable, and everything he does creates a viral moment,” highlighting interactions with young people, such as visiting a Chick-fil-A in Atlanta.
There’s been a growing call on social media for Trump to appear on female-centric podcasts. Hosts Dasha Nekrasova and Anna Khachiyan from the “Red Scare” podcast recently approached him about a guest appearance, but he has not yet confirmed his participation.
